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Medical Spa Business Forum > Wellness center and medical spas: Good idea?

Wondering if anyone can comment on naming a wellness center with a medical spa in it? Does anyone think medical spas come with a less than legitimate reputation?

05.27 | Unregistered Commenterstephanie

I am not sure I understand the question, but if you are thinking about coming up with a name that says " such and such wellness center and medspa" or something similar, I think that wellness center and medspa are diametrically opposed to each other. Wellness center is more health oriented, non- invasive, holistic, into organic skin care. When I think of Medspa I think of botox, injectibles, deep peels, lasers, very active skin care. I don't see how they can coexist. You are either/or. I think you have two very different types of clientele. I don't think it has much to do with medspa having a bad reputation. It might in the spa industry, but not necessarily to the general public.
Just my 2 cents. Good luck!

06.4 | Unregistered Commenterdeedee

deedee gives a really good answer to the two different business models. We run a MedSpa and currently have a 96% approval rating from our clients. Reputation is earned by each business model. You can not lump the entire industry into one evaluation.

06.16 | Unregistered Commenterr.wilkins

I disagree, I work for a health care facility that speciallizes is Biodentical Hormones, MIC diet, HCG diet, women and men wellness, and even Allergy testing. When these patients have gone through these things to make themselves feel better, they want to start looking better and that's where the Med Spa side of things comes into play. We also do Peels, Laser, Fillers, and injections. I guess it depends on the clientele you have if your facility initially depends on the outcome and starting off with. Wellness is always going to lead into patients wanting more for theirselves.

06.21 | Unregistered CommenterKP

Hello! My colleague and I Monte Zwang of Wellness Capital Management regularly present at trade shows and organizational events on how the concept of "well being" and "wellness services" can be successfully integrated into the medical spa/day spa business model. This is a very viable route for you to take and we would be happy to speak with you about how to go about this!

06.30 | Unregistered CommenterP.Biro

Perhaps in terms of medispa reputations it is also dependent on whether there is actually a doctor onsite, or is the 'medical' aspect just a marketing buzz word? That can really affect the reputation of the industry as a whole, and is quite unfortunate for those trying to provide a true medispa model. If there's no doctor onsite, then the business really shouldn't have medispa in the business my opinion!

07.14 | Unregistered CommenterAlicia

I have run an alternative medical clinic for 21 years and I totally agree with KP. The integrative, complimentary, alternative community is exactly the same demographic as the aesthetics market. I frequently do a BHRT consult on a patient and then end the session with Botox and a filler. On their way out they make an appointment for LHR.

07.18 | Unregistered CommenterJudith

Our mission with everything we do is healthy-aging. That's why we named one of our medical clinics Revive Wellness Center. Most of our early work was with relaxers, fillers, laser hair removal and non-acid based skincare.
Now that we've added general dermatology, weight management, stubborn fat reduction, skin tightening and cellulite reduction, supplements and more, the "wellness center" is a comprehensive title that allows us to add treatments and expand our viability to our patients without confusing them. The Wellness Center also differentiate us from the non-medically licensed owner identifications that have plagued this sector of the medical industry for years.

07.21 | Unregistered Commentercasey b

I don't think using "Medspa" in a name makes it sound good or bad. But, there are so many facilities that refer to themselves as "Medspas" that you really don't know what you are getting. There could be clinicians on board or not, it could be a nail and hair place that gives massages and spray tans, it could be a place where you just get a facial, or it could be a mix of all. Anymore, anything goes with that name.

I purposely kept the word "Medspa" out of our name.

This is only MY opinion (so no one shoot me), but when I think of "Wellness Centers", I think of vitamins, weight management, acupuncture, etc.

Needless to say, no matter what the name is, the reputation you create will get you the business.

07.25 | Unregistered Commentert. potts

Thank you all for your comments! It is very helpful in this part of the process for me. I think the discussion only confirms my personal belief, as well as some who chimed in on this. That is, no matter what name you give your medical corporation, your real name is ultimately how your patients interpret and value the level of care you offer. In addition, how successful you are at helping them achieve and maintain true individual vitality and wellness! Thanks again!

07.31 | Unregistered Commenterstephanie

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